My husband was a coffee drinker all his life. He just had to have his coffee. When I finally introduced him to tea he didn't like the 'girly' flavors, but he now loves his Scottish Highlander. He has a bag of it at work. He actually has stopped drinking coffee and finds that tea is easier on his stomach. Scottish Highlander has a nice aroma and a subtle flavor, even I like drinking it. Sometimes I add just a touch of cream to make it more like a latte.